Προσεχώς

Προσεχώς


Παρασκευή 16 Οκτωβρίου 2009

NBC's DAY ONE it's now a mini-series


From DAY ONE creator Jesse Alexander's blog:

"Launching a new scripted series in prime-time on a broadcast network has never been more challenging.

For Day One to have the greatest chance of long term success, a new launch model was needed.

Working closely with NBC's creative team, I came up with something very exciting. We're taking the thirteen hours of story that was to be drawn out over as many weeks, and making four hours of spectacular entertainment. Showing it over two nights in a row. It's the miniseries model. A contained story. Easy to market and promote. Asking the audience to make a finite commitment: Show up at this time on these two nights and watch something incredible. If you like it, we will make more."

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